Dr. Natalie Nelson-Marsh
College of Arts and Sciences
This intervention aimed to more deeply understand how the naming of a designated activity impact’s its relationship to a community. In addition to this, solutions around the intervention focused on how technology has allowed this relationship to be more vastly impacted by creating more accessible and larger non-physical spaces for members of a community to come together. This study specifically focused on gay men within the LGBTQ+ community and their relationship to Party and Play, the named activity for the mixture of risky sex and high drug use. Findings found that the naming of an activity turns it into a euphemism and slang within a community. This allows the activity to be protected, tied to group membership and identity, as well as gives the activity power to shift human behavior and attitudes. This is significant because it shows the great power language holds in constructing meaning and involvement. This construction often coming from systems of power which do not represent the vibrant subcultures of our society which are already systematically disadvantaged. This is extremely dangerous when the named activity is harmful and serious to a community that is already at risk, leading to the problem to often go unnoticed to members of the larger society for decades.
Author Supplied Keywords
Party and Play, LGBTQ+, Sex, Drugs, Gay, Technology, Social construction
English language--Euphemism; Communication--Social aspects; Communication and sex; Gay community
Citation: Pilot Scholars Version (Modified MLA Style)
Heimbigner, Jake, "The Underestimated Power of a Euphemism" (2020). Communication Studies Undergraduate Publications, Presentations and Projects. 103.