Publication Date

2010

Abstract

The following study examines persuasion in French culture. Assuming a cultural unity of behavior and beliefs, this particular study looks at these respondents’ relative preferences for statistical, anecdotal, causal, and expert evidence in particular persuasive attempts. This study suggests that the French people from this particular study are more responsive to causal and expert evidence. While there is not a lot of literature on the subject, this study presents itself as a starting point for more studies that wish to further examine the differences in usage of persuasion and which will be the best method of use when communicating with people from different cultures.

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Document Type

Student Project

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Communication Commons

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